High Pagerank Backlinks - Their Crucial Role in SEO Link Building

High PR Links - What is Pagerank?

Most online users have no idea what constitutes a high pagerank backlinks. Although this concept is relatively new (as search engines begin to emphasize quality and trust), it is important to obtain these links to succeed as an online marketer. Before discussing about acquiring high PR backlinks, let us first understand Pagerank. This is the scoring system that search engines (Google mainly) utilize to determine the popularity of the webpage. The number of links that lead to a specific page determines the pagerank of the specific page. However, take note that pagerank is page specific, even across an entire domain, but it tends to “flow” from the main pages, to inner pages. The higher the number of links to the web page, the more popular it is considered by the search engine spiders. Such a link that leads users back to a specific page is known as a backlink. Google provides a pagerank between zero and ten to the web pages. A new site ranks as PR 0 while the most popular pages are ranked as PR 10. Users are able to determine the pagerank of a page by installing the visual green bar on the Google toolbar.

Creating backlinks is important

From the above discussion, you may assume that creating a high number of links leading to your page is sufficient to gain a higher pagerank. However, the quality of the backlinks gains priority over the quantity of the backlinks. Therefore, webmasters must focus on creating high quality backlinks to gain a higher PR. One of the best backlinks can be created by originating the links from a page that enjoys a PR higher than the pagerank of your page. However, webmasters must not completely ignore backlinks from lower PR pages. This is because if all the backlinks originate from high pagerank pages, Google considers such a situation with some doubts. An effective method of creating backlinks is to make it seem like a pyramid. This means that you will have several low pagerank backlinks at the base and moving up towards high pagerank backlinks. This is referred to as a link wheel, and is a safer method to turn “less quality” links into higher ranking backlinks.

Acquiring backlinks is difficult

Acquiring backlinks is a difficult task especially from high pagerank pages that are related to your specific niche. Webmasters must try to originate their backlinks from pages that have related content to ensure that the search engine spiders do provide maximum weight to the links. Moreover, webmasters must try to acquire backlinks from authoritative sites, such as government sites, educational institutions, and other similar pages. Therefore, acquiring backlinks from reliable site that are not blacklisted by the popular search engines is crucial. While creating a network of backlinks, webmasters must bear in mind that their site will not gain a high PR immediately. This is because Google updates its PR only on few occasions annually. This means that the site already is provided with a high pagerank but Google does not pass on the information to other online researchers.

Linking all pages is vital

One of the most common errors made by webmasters is that they create backlinks that lead to only the home page of their sites. As discussed above, if a specific page is ranked high on the PR scale, it does not automatically provide a high pagerank to the entire site. Therefore, webmasters must create high pagerank backlinks to all the pages on their website to increase the PR of the site. Every page on the site uses a set of specific keywords that provides webmasters the opportunity to create backlinks. Therefore, to create backlinks for a large set of different keywords requires linking different pages of the site with various forms of keywords. An additional reason to create links to all the pages is to direct users to your inner web pages when they are surfing for information (since they usually convert the best).

Free methods of creating backlinks

Not all new webmasters have the financial prowess to spend large amounts of money on creating high pagerank backlinks. Using some of the free methods to create such backlinks is thus advised to these webmasters. An excellent method is to write articles related to your keywords and submit these to the various article directories. Some of the most popular article directories that enjoy high pagerank include ArticleClick, Articlebase, EzineArticles, GoArticles, and HubPages. Webmasters can take the assistance of freelance writers to create superior quality, original content articles. Another excellent free method of creating high PR links is following blogs, forums, and discussion blogs related to your niche. Commenting on these platforms enables webmasters to create effective links that direct users to their pages. Link exchange is another free method that can be efficiently used to leverage high pagerank links. However, while contacting webmasters for link exchange, ensure the reliability and relevance of their pages to your keywords. While using the free methods for link creation, webmasters must ensure that the links do not originate from blacklisted sites as these links will have a negative impact on your pages’ pagerank.

Buying backlinks

After having exhausted the various options of creating free backlinks webmasters can explore the options of buying backlinks. Several search engine optimization companies provide this type of service to webmasters to increase their pageranks. However, while choosing a service provider ensure that the company is reliable and is related to your specific niche. Moreover, avoid using link farms, which are not popular and trusted by Google because these are created only for the purpose of selling links. Additionally, high pagerank backlinks are auctioned daily. Webmasters may choose to buy some of the relevant links through the auctioning sites or webmaster forums to acquire reliable inbound links.

Benefits of PR links

All links are important irrespective of their origin and relevance. Therefore, webmasters must focus on creating reliable inbound links to direct higher traffic to their sites. A higher PR backlink is more beneficial than a lower PR backlink. Nonetheless, creating numerous low pagerank links also has its own advantages. Remember, a low quality link is better than no link, if you funnel it correctly, but go for the quality and you will succeed.